The Eurasian Hoopoe is actually a pretty rare and very unique bird. It doesn't look like any other bird you're never going to confuse this species with anything else: the Eurasian hoopoe has a distinctive crest of feathers on its head that, in combination with its long, thin and slightly decurved beak and orange plumage and black-and-white wings and tail, makes it unique. It's taxonomically unique too: it's the only extant species in its family, Upupidae (although the Madagascar subspecies is sometimes elevated to full species status). It's controversial, but this bird is either placed into the Coraciiformes clade (kingfishers, bee-eaters, rollers, and woodhoopoes) or it's placed into Upupiformes, along with eight other species, one of which is extinct. (info via: The Guardian).
Through my search I also discovered that the diversity of birds in Turkey cannot be matched by any European country. Over 460 species, including 330 breeding birds can be seen. Turkey holds the stronghold of the world population of 20 species, such as the near-endemic Krueper’s Nuthatch, Armenian Gull, White-throated Robin, Finsch’s Wheatear and Crimson-winged Finch. Globally Threatened Species regularly occur and can be observed easily, such as Marbled Teal, Dalmatian Pelican, Lesser Kestrel, Greater Spotted Eagle and Sociable Plover. (info via: birdwatchturkey)
Hoopoe on Bamboo by Zhao Mengfu, c. 1254–1322 (Shanghai Museum)
As my images are not very great, you can see much better and professional taken pictures here, and in this video below you can see him enjoying eating some worms. The muscles of the head allow the hoopoe's bill to be opened when it is inserted into the ground.